We are Profitroom and our mission is to become the #1 Booking Technology Partner for Outstanding Hotels Worldwide. We have developed a unique and superior direct booking technology for outstanding hotels with exceptional needs and high standards. Our innovative solution empowers hotels to significantly elevate their online direct share, with some experiencing an increase of up to 96% in direct bookings. Unlike any other offering on the market, our comprehensive platform seamlessly integrates direct bookings on the hotel website with other distribution channels, automated marketing, SEO and SEM campaigns, cross- and up-selling opportunities, and much more. Our team of +300 experts inspires hoteliers with the newest and most powerful technology but also guarantees 5-star customer support in 7 languages.
Profitroom is built to increase conversions, reduce OTA dependency, and deliver a seamless, high-performing booking experience. With advanced personalization, smart offers, and conversion-optimized design, Profitroom turns lookers into bookers more effectively than traditional engines.
Pricepoint adds the missing link: ou real-time dynamic pricing ensures your direct rates are always competitive, always optimized, and always aligned with market demand. Together, Profitroom and Pricepoint form a direct-booking engine that not only looks great and converts wel, but also earns more per booking without added effort.
Together, Profitroom + Pricepoint deliver:
Why this matters:
Profitroom brings guests to your website. Pricepoint ensures the price they see is the best possible versio, profitable, competitive, and automatically optimized. Together, we turn your direct channel into your strongest revenue driver, combining great user experience with powerful, intelligent pricing.
- Pricepoint monitors market demand, competitor rates, and OTA pricing in real time. - Direct rates are automatically updated through Profitroom’s booking engine. - No more worrying about parity issues or outdated prices on the website. - Guests see a compelling, optimized direct price, increasing the chance of booking direct. Outcome: More direct bookings, fewer OTA commissions.
- Pricepoint detects sudden surges — events, holidays, strong pickup — and raises prices instantly. - Profitroom displays these optimized, high-value rates immediately. - Direct guests pay the correct premium price, not an outdated low rate. - The hotel captures more revenue during peak dates, especially on zero-commission bookings. Outcome: Higher ADR on the most profitable channel: your own website.
- Profitroom powers personalized offers, discounts, and upsells tailored to guest behavior. - Pricepoint ensures the base rate behind every offer is already optimized for demand. - Campaigns (email, social, remarketing) convert better because the pricing strategy is smarter. - Hotels avoid discounting too deeply, offers stay attractive but profitable. Outcome: Stronger marketing ROI with offers that convert and protect revenue.
